Laura Porto Stockwell – Medium

Laura Porto Stockwell

Laura Porto Stockwell

Social v. interest based networks: A pivot in how we interact

Over the past few years, social media has made a major shift, from being based in people to being based in interests. In many ways, it’s a…

3 min readNov 14, 2022

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Social v. interest based networks: A pivot in how we interact

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Laura Porto Stockwell

Three things we know about Generation Alpha

Gen A, also known as Generation Alpha, is quickly becoming a subject of interest as they hit the decade mark. While generational theory is…

2 min readJul 19, 2022

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Three things we know about Generation Alpha

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Laura Porto Stockwell

BeReal: The most authentic of social networks

After years of perfection delivered by Instagram influencers, coupled with a pandemic that pushed our entire lives online along with a…

3 min readJun 23, 2022

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BeReal: The most authentic of social networks

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Laura Porto Stockwell

The one question most strategists ask

As a strategist, my job is to ask questions—good, well thought out questions. Between spending my early career as a newspaper journalist…

3 min readApr 9, 2022

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The one question most strategists ask

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Laura Porto Stockwell

The way we support Ukraine matters in a digital global village

Why people are choosing airbnb and crypto as alternatives to nonprofits

2 min readMar 7, 2022

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The way we support Ukraine matters in a digital global village

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Laura Porto Stockwell

What makes a strategy “digital?”

Years ago, I worked at a global agency that primarily produced TV and print advertising. One day, a senior executive told me about an…

5 min readMay 24, 2021

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What makes a strategy “digital?”

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Laura Porto Stockwell

How the pandemic amplified the importance of brands

Some people think of a brand as a logo or a snappy tagline—but branding is so much more. A good brand connects people with a product or…

2 min readApr 24, 2021

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How the pandemic amplified the importance of brands

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Laura Porto Stockwell

Clubhouse: Why here, why now?

I’ve been thinking a lot about the social network, Clubhouse, lately. I’m a new user, having been on the app for about a month now, which…

4 min readJan 18, 2021

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Clubhouse: Why here, why now?

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Laura Porto Stockwell
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Three important insights from this year’s Internet Trends Report:

Every year in June, Mary Meeker releases her Internet Trends report and geeks worldwide rejoice. Typically more than 300 slides, the…

6 min readJun 27, 2019

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Three important insights from this year’s Internet Trends Report:

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Laura Porto Stockwell

Design thinking delivers when it comes to solving big business challenges

So why is there so much resistance?

6 min readMay 16, 2019

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Design thinking delivers when it comes to solving big business challenges

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Laura Porto Stockwell

Laura Porto Stockwell

I am the EVP, Strategy at Wunderman Thompson Seattle. I also teach, mentor, and coach women in strategy. Opinions here are mine alone..

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